search marketing.According to independent research studies by Forrester, marketers will increase their search marketing spend 100% by the year 2014. While all internet marketing trends are on the rise, search marketing in particular will continue to dominate, says Forrester. Paid search, or SEM as its traditionally referenced, will continue to capture a large percentage of marketer's budgets. However, investments made to positively influence natural search listings are projected to increase by over 108%! about me.I began working as a graphic designer in 1995 and began developing websites in 1997. My passion for internet marketing prompted me to start my own small business in 1998, which was purchased by a Southwestern Colorado newspaper two years later. As the Manager of Web Development, I played a pivitol role in the newspaper’s transition from a traditional media to a leading online resource for local news and information. I currently direct iCrossing's search group headquartered in Scottsdale, Arizona. I provide training and leadership for the company’s SEO division and work with more than 30 talented and passionate search experts to develop best practices that are implemented throughout the company – and respected throughout the industry. I have helped to develop successful online strategies for some of the largest brands in the world, across all verticals. Recent news, updates & recognition: |
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